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ZyloTech highlighted as AI powered Customer Analytics Innovator by Frost and Sullivan Report

ZyloTech highlighted as AI powered Customer Analytics Innovator by Frost and Sullivan Report

Cambridge, Mass. (May 22, 2017) – ZyloTech, has been prominently featured in a new Stratecast report from Frost & Sullivan titled, “Customer Acquisition Is Only the Beginning: Companies Need Comprehensive Customer Analytics to Retain and Monetize the Customers They Acquire.” The research report, written by Senior Industry Analyst of Big Data Analytics, Jeff Cotrupe, examines the dynamics […]

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Top 5 Takeaways from 2017 MIT ICT and MassINTELLIGENCE Conference

MIT ICT - MassINTELLIGENCE Conference

Over the past month, the ZyloTech team joined other thought leaders in artificial intelligence (AI) and machine learning for events in Boston, including the 2017 MIT Information and Communication Technologies (ICT) Conference and MassINTELLIGENCE, The Age of Machine Learning.   ZyloTech CEO, Abhi Yadav spoke at both events, but did quite a bit of listening […]

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An Artificial Intelligence Primer for CMOs from a CMO

Artificial Intelligence Primer for CMOs from a CMO

Like my peers, as a longtime CMO for emerging technology companies, I’ve learned to deal with rapid technology change.  Yes, each new technology can create fear, uncertainty and doubt until we understand it better.  And, AI, with all its hype and science fiction drama, fits this bill.  But to remain current and relevant, CMOs must […]

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How the World of Customer Analytics is Changing

Customer Analytics in Marketing

My analytics career started, more than 15 years ago, with General Electric’s financial services business. I had worked in various consumer lending based roles within and outside GE before that, but analytics was a new beast and a very exciting one. Those were the days of SAS and SQL and structured databases. Social media wasn’t […]

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ZyloTech Founder Abhi Yadav Will Moderate Tech Panel on Applying AI to Drive Efficiency at MassINTELLIGENCE, The Age of Machine Learning

Abhi Yadav Will Moderate Tech Panel on Applying AI to Drive Efficiency at MassINTELLIGENCE, The Age of Machine Learning

ZyloTech Founder and CEO Abhi Yadav will moderate a Tech Talk on applying AI techniques to drive efficiency, optimization, and scaling at The Massachusetts Technology Leadership Council and MIT Computer Science and Artificial Intelligence Laboratory (CSAIL) collaboration, MassINTELLIGENCE, The Age of Machine Learning.   The first of its kind event will bring together industry and […]

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Customer Retention vs Acquisition — The Great Debate

Customer Retention vs Acquisition

Coke vs Pepsi. Red Sox vs Yankees. Kirk vs Picard. iPhone vs Android. These are some the great rivalries of our time and can always be counted on to spark a lively debate. Marketers also often face choices that can put them on one side or another of a hot button issue. Customer acquisition (obtaining […]

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In The News: ZyloTech Drives Retention Marketing… Just Don’t Ask How It Works

ZyloTech Retention Marketing

The post originally appeared in VentureFizz on April 13th, 2017. As data science and machine learning have advanced in recent years, automated marketing solutions leveraging these technologies have flooded the market. ZyloTech sits on the bleeding edge of this trend.   In short, ZyloTech offers businesses an AI-powered customer remarketing platform that can be used to […]

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ZyloTech to Speak and Exhibit at 2017 MIT Information and Communication Technologies Conference

ZyloTech to Speak and Exhibit at 2017 MIT Information and Communication Technologies Conference

Exploring the Latest Advances and Opportunities in IT Research CAMBRIDGE, Mass. (April 12, 2017) – ZyloTech, the first AI-powered customer remarketing platform, will take part in the 2017 MIT Information and Communication Technologies (ICT) Conference to explore the latest ICT research and its impact across industries.     ZyloTech, formerly DataXylo, is an AI-powered customer remarketing platform […]

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Abhi Yadav, Founder & CEO – Zylotech, interviewed by MarTech Series

Abhi Yadav, Founder & CEO – Zylotech, interviewed by MarTechSeries

Co-founder and CEO of ZyloTech, Abhi Yadav sat down with MarTech Series for a deep dive into the ZyloTech launch, what we do, and how we do it.   On Marketing Technology MTS: Tell us a little bit about your role and how you got here. (what inspired you to start a martech company) Most […]

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Data Is Eating The Enterprise

Data Is Eating The Enterprise

Many enterprise CIOs struggle to keep up with the unprecedented rapid  growth of data, most of which is unstructured. In addition, they are being asked to leverage this data to unlock and provide true value to the business, both internally and externally.   Modern CMOs already understand the value of rapidly interpreting the constant deluge […]

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