Customer Intelligence

Deliver better prospect and customer experiences with data governance, ABM enablement, a customer data platform (CDP), and AI-driven predictive analytics - all rolled into one platform.

Take advantage of data integration and technology partners to connect all your data.

To predict customer buying behavior, stop, look, listen, analyze

Determining customer wants and needs to devise personalization strategies based on that data takes advanced technologies and the old-fashioned direct approach.

The fuel that powers customer personalization initiatives comes from understanding what customers want, need and favor, enabling companies to customize customer experiences across different digital channels.

With the help of AI, existing and emerging technologies for mining different views of collected customer information — among them, customer data platforms — automatically correlate these insights without interrupting the customer’s journey.

Read the rest on SearchCustomerExperience.com